From Virtual hosting

Virtual Hosting has an excellent article up detailing 23 actionable web design lessons that we can learn from eye-tracking studies. Most of the items are common sense: people scan web pages rather than read them, people look at the top left corner of the page first, people ignore banner ads, people ignore fancy formating that looks like ads, etc. But why do people interact with pages in this manner?

Web designers have trained visitors to use their sites in a certain way. Yahoo, Google, AOL, and MSN all format their sites according to the above listed guidelines. Because of this, people expect site names and logos to be a the top left. They expect banner shaped images to be banners and therefore ignorable. They expect sites to look, feel, and function a certain way and they are very frustrated when they don’t.

I really found this article pretty interesting considering I am a blogger and my day job is working at a very large website.

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